Effectiveness of Digital Marketing Strategies on Performance of Commercial Banks in Kenya

Gain valuable insights into the rapidly evolving landscape of digital marketing within the banking sector, as we delve into case studies, analyze successful strategies, and assess their impact on the overall performance of commercial banks in Kenya. Equip yourself with the knowledge and skills to navigate the digital realm and drive success in the competitive financial market. Join us on this transformative journey to understand, strategize, and optimize digital marketing for enhanced commercial banking performance in the Kenyan context.