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Managerial Economics. Instructor: Prof. Trupti Mishra, S.J.M. School of Management, IIT Bombay. This course is specially designed for the MBA students.
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Description
The motivation for this course comes from the fact that managers needs clear understanding about the economic concept, economic principles. The understanding of economic concepts and economic principles helps them in managing the day-to-day problem associated with the business decision. This course covers lessons in basic concepts of economics, basic tools of economic analysis and optimization techniques, theory of demand and supply, theory of production and cost, theory of market and pricing. (from nptel.ac.in)
Course content
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- Lecture 01 – Introduction to Managerial Economics Unlimited
- Lecture 02 – Concepts of Economics: Opportunity Cost, Profit, Incentive, etc. Unlimited
- Lecture 03 – Marginal and Incremental Analysis, Model of an Economy, … Unlimited
- Lecture 04 – Basic Tools of Economic Analysis and Optimization Techniques Unlimited
- Lecture 05 – Basic Tools of Economic Analysis and Optimization Techniques (cont.) Unlimited
- Lecture 06 – Constrained Optimization, Regression Techniques Unlimited
- Lecture 07 – Regression Techniques (cont.) Unlimited
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- Lecture 08 – Definition of Demand, Law of Demand, Demand Schedule and Demand Curve Unlimited
- Lecture 09 – Change in the Demand, Supply: Law of Supply, Market Equilibrium Unlimited
- Lecture 10 – Elasticity of Demand: Price Elasticity of Demand Unlimited
- Lecture 11 – Income/ Cross Price/ Promotional (or Advertising) Elasticity of Demand Unlimited
- Lecture 12 – Consumer Behavior Unlimited
- Lecture 13 – Consumer Behavior (cont.) Unlimited
- Lecture 14 – Elasticity of Supply Unlimited
- Lecture 15 – Demand Forecasting Unlimited
- Lecture 16 – Quantitative Methods of Demand Forecasting Unlimited
- Lecture 17 – Basic Concepts of Theory of Production Unlimited
- Lecture 18 – Long Run Analysis of Production: Returns to Scale, Isoquant and Isocost Unlimited
- Lecture 19 – Cobb-Douglas Production Function, Optimal Input Combination Unlimited
- Lecture 20 – Theory of Cost: Production Cost, Accounting Cost, Cost-Output Relationship Unlimited
- Lecture 21 – Long-Run Cost-Output Relationship, Break-Even Analysis Unlimited
- Lecture 22 – Break-Even Analysis (cont.), Contribution Analysis, Learning Curve Unlimited
- Lecture 23 – Application of the Cost Analysis, Cost Function, Economies of Scale Unlimited
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