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This course provides a concise description of different tools and techniques used to solve business problems. A few of these tools were described in Course 1 – Problem Solving; such as Brainstorming and Root Cause Analysis. This course continues with the application of tools and techniques in three areas: 1) Strategic tools such as STEEP, Porter’s Five Forces, SWOT, GE Business Screen Matrix and the Ansoff Matrix; 2) Customer tools such as Segmentation Analysis, Buyer Utility Maps, and Customer Surveys; and 3) Data Analysis using logical techniques such as statistics.

This course includes
Hours of videos

1 day, 9 hours

Units & Quizzes

8

Unlimited Lifetime access
Access on mobile app
Certificate of Completion
Overview Moving through the Course – Use the arrow buttons in the lower right section of the page to move through each page of the course.   Course Outline – An outline of all pages and chapters is listed on the left side of the page. Progress Bar - As you work through the table of contents, a progress bar will appear in the upper-left portion of the course box Specific Objectives Chapter by Chapter Analytical Tools and Techniques Chapter 1 – Strategic Tools After completing this chapter, you will be able to apply the following models:
  • STEEP and PEST for broad environmental scans to facilitate external thinking
  • Porter’s Five Forces to better understand an industry around those forces that define every industry
  • SWOT for assessing the internal strengths and weaknesses of a company and the external threats and opportunities
  • McKinsey 7 S Model for assessing an organization in terms of 7 parameters
  • Boston Consulting Group Growth Matrix for evaluating a portfolio of products and the respective strategies you should take
  • GE Business Screen Matrix for evaluating a portfolio of different business units and the respective strategies you should take
  • Ansoff Matrix for evaluating your strategy against the marketplace
  • SPACE Matrix for evaluating different strategies around four parameters
  • QSPM Model for evaluating different strategies based on 10 to 20 factors
Chapter 2 – Customer Tools After completing this chapter, you will be able to:
  • Apply the Kano Model to better understand customer requirements
  • Apply the use of segmentation to improve your strategic focus
  • Assign values to customers so you can better distinguish profitable customers from unprofitable customers
  • Apply a ranking table based on customer expectations
  • Apply the Quality Function Deployment model for translating customer requirements into your design processes
  • Generate new ways of satisfying customers by using the Buyer Utility Map
  • Conduct customer surveys
Chapter 3 – Data Analysis with Statistics After completing this chapter, you will be able to:
  • Recognize different approaches for analyzing large volumes of data
  • Identify important quality control practices related to databases
  • Devise ways for reducing errors and missing data in surveys
  • Differentiate Quantitative vs. Qualitative and Discrete vs. Continuous
  • Design ways of expressing a distribution of data visually
  • Identify three important measures for describing a distribution
  • Identify four different levels of measurement that are commonly applied in statistics
  • Identify three ways of expressing correlations in data
  • Apply regression analysis and express linear relationships

Course Currilcum

    • Strategic Tools (ATT) 05:00:00
    • Customer Tools (ATT) 02:30:00
    • Basic Statistical Tools (AAT) 03:20:00
    • Course Summary (AAT) 00:20:00
    • Strategy Toolkit (AAT) 08:20:00
    • Tools and Techniques Handbook (AAT) 06:40:00
    • Excel Stats WorkBrook (AAT) 06:40:00
    • Tools and Techniques (AAT) Quiz 00:40:00