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In this course, You will learn how to write a formal report including recommendations, based on a case study analysis of the British company, Brompton Bicycle.
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Description
Introduction
This course, Business communication: writing a SWOT analysis, is designed to develop your writing skills for business. You will be taken step by step through the process of writing a SWOT analysis, with clear advice on selecting key information from a case study text, making concise notes, choosing an appropriate structure, and using language effectively.Course learning outcomes
After studying this course, you should be able to:- Understand the SWOT framework
- Use the SWOT framework to analyze a business case study or a workplace situation
- Make concise, formal notes from a case study text
- Use appropriate language and structures to organize and write a SWOT analysis report for a business context
Course content
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Instructor
Open University UK
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