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Created by:

OpenCoursa

Last updated:

April 8, 2022

Duration:

Unlimited Duration

$10
PKR: ₨2,857
EUR: €9
GBP: £8
INR: ₹826
BDT: ৳ 1,072
IRR: ﷼420,000

Personal
Professional
Business

TAKE THIS COURSE

This course includes:

Unlimited Duration

Badge on Completion

Certificate of completion

Unlimited Duration

Description

This course, Business communication: writing a SWOT analysis, is designed to develop your writing skills for business. You will be taken step by step through the process of writing a SWOT analysis, with clear advice on selecting key information from a case study text, making concise notes, choosing an appropriate structure and using language effectively. You will learn how to write a formal report including recommendations, based on a case study analysis of the British company, Brompton Bicycle.

Course learning outcomes

After studying this course, you should be able to:

understand the SWOT framework
use the SWOT framework to analyse a business case study or a workplace situation
make concise, formal notes from a case study text
use appropriate language and structures to organise and write a SWOT analysis report for a business context.

Course Curriculum

Section 1
- 1 What is a SWOT analysis? 00:15:00
Section 2
- 2 What is a case study? 00:20:00
Section 3
- 3 The SWOT framework 00:30:00
Section 4
- 4 Looking at a SWOT analysis report 00:03:00
- 4.1 Read the report 00:45:00
- 4.2 Focus on the language of SWOT analysis 01:00:00
Section 5
- 5.0 Understanding an assignment title 00:20:00
Section 6
- 6.0 Identifying strengths, weaknesses, opportunities and threats 00:01:00
- 6.1 Gathering information from a source 00:45:00
- 6.2 Considering information from different sources 00:30:00
Section 7
- 7.0 Filling in the SWOT table 00:05:00
- 7.1 Identifying strengths and weaknesses 01:00:00
- 7.2 Making concise notes 01:00:00
- 7.3 Describing opportunities and threats 00:45:00
- 7.4 Using your own words 00:30:00
Section 8
- 8.0 Structuring a paragraph 00:05:00
- 8.1 Ordering information 00:30:00

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OpenCoursa

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