Explore the intricate interplay between corporate image and country of origin image with our comprehensive course, 'Conceptualising and Measuring the Influence of Corporate Image on Country of Origin Image:
FREE
This course includes
Hours of videos
27 years, 9 months
Units & Quizzes
1
Unlimited Lifetime access
Access on mobile app
Certificate of Completion
The Case of Spain.' Gain valuable insights into the dynamics shaping Spain's image on the global stage and understand how corporate perceptions contribute to the overall national identity. This course delves into cutting-edge theories and measurement techniques, providing a nuanced understanding of the intricate relationships that influence international perceptions. Ideal for marketers, researchers, and business professionals seeking to navigate the complexities of corporate and national image management.
Course Currilcum
- Conceptualising and measuring the influence of corporate image on country of origin image; the case of spain Unlimited
