What do they involve in practical terms, and what they can produce? This course, Quantitative and qualitative research in finance, explores the underpinning methodologies, then looks at how research data are produced and how they are analysed. The course also includes case study interviews with active researchers and activities to help you understand data sources and sampling.

Course learning outcomes

After studying this course, you should be able to:

• Distinguish between qualitative and quantitative research
• Identify different sampling approaches
• Distinguish between primary and secondary data sources
• Interpret the political and ethical aspects in financial research.